We all heard the rumors not so long ago that YouTube might buy Twitch.tv for 1 billion dollars.
But what are the reasons?
The most simple reason can be found if we look at Google. They have bought YouTube some years ago because YouTube was becoming the next big thing.
So is Twitch.tv.
Twitch is like an alternative to YouTube where users can watch video content. But live and also interact and chat.
For tablets and smarthphones. There are like 2-3 games that are worth to be played on mobile devices. The rest are just some flash games taken to another level but much low compared to what we find on the PC or consoles.
The Twitch Android and IOS app allows users to stay connected to the real gaming world by watching the streamers.
And that is another reason why Twitch is so great. The app for tablets and mobile devices is pretty much the best entertaining mobile app out there.
Money. Twitch can be a great platform for Google to implement video ads like they did with YouTube.
Maybe the streamers will earn more money from advertising, who knows.
It looks like a win-win situation.
To make it short, YouTube could buy Twitch.tv because the streaming website looks like the next big thing with much exposure and a great place for monetization.
What is your opinion?