HyperX is a division of Kingston Technology Inc. and if you watch a lot of gaming events or Twitch streams, you will notice that many gamers are wearing their logo. Gamers like Artosis, Kripparrian, Kungen etc.
They just launched Cloud, some high quality headphones.
The headphones have a detachable microphone that is made from aluminum.
QPAD are also responsible for the result, they have worked with Kingston for developing HyperX Cloud. They are well known in Europe for their computer peripherals.
Cloud is compatible with PCs and laptops, smartphones and tablets, but also with PS4.
Earpads: 53mm, closed (no exterior sound).
Frequency response: 15Hz – 25KHz.
It looks like Razer has a major competitor as HyperX is very active in the gaming world, much more than Logitech or SteelSeries.